SMART Label, Host Innovation Award, is an award for innovation in the hospitality industry, promoted by HOST - Fiera Milano in collaboration with POLI.design, which will be given during the next edition of HostMilano 2025 to those products / services / projects that stand out for distinctive features in terms of functionality, technology, environmental sustainability, or ethical or social implications.
A Jury, composed of professors of Politecnico di Milano and industry experts, will assess the applications and will give recognition to those that demonstrate that they have the necessary requirements of innovation